46% of 2014's Oscar Winners Were 3D Films

The 86th Academy Awards were held in March, hosted by Ellen DeGeneres. When the gathered stars and glitterati weren't taking selfies, the famous gold statues were being handed out to a host of worthy winners. Amongst them, 3Defence counted 11 wins for 3D films, helped mostly by Gravity, but ably assisted by Frozen and The Great Gatsby. This means that 46% of 2014's Oscar winners were 3D films. By comparison, 21% of 2013's winners were stereo movies, and 23% of 2012's were too. So, why the meteoric rise this year?

Gravity - as many predicted - swept the majority of the 'technical' categories. It took out the Visual Effects, Sound Editing, and Sound Mixing awards early on in the evening. These particular awards have been given to 3D films in the past. Cinematography and Film Editing came next though, and winning both of these awards is a significant breakthrough in terms of the industry's recognition of stereo film-making. For one thing, the teams working on both fields for Gravity were utterly dependent on each other to succeed. Emmanuel Lubezki's cinematography filmed the unfilmable, and had to predict where effects and edits would be made many years before they could be finished. Alfonso Cuarón and Mark Sanger's editing stitched together hundreds of shots and effects into a seamless whole, to the point where their edits were nearly invisible to the audience. Their combined achievements meant that 3D cinema was awarded its first Best Film Editing Academy Award.

Steven Price took out the Best Original Score Oscar for Gravity too, joining Life Of Pi and Up's composers as the third 3D film to win that particular award. Finally, Alfonso Cuarón won the Best Director award for the film. After Ang Lee's win last year, this makes it the second year in a row that the Academy has awarded a director of a 3D film... and then not awarded them a Best Picture Oscar to boot. 12 Years A Slave pipped Gravity to that eventual win, and by all accounts the race was very tight.

As mentioned earlier, it wasn't just Gravity cleaning up at the Oscars; smash hit Frozen picked up 2 golden statues. Frozen has widely been regarded as a 'return to form' for Disney's animation division, and is the first time the animation studio has won an Academy Award in 14 years. The film has now earned over $1 billion at the global box office (ably helped by 3D ticket surcharges) and one of its songs Let It Go reached the Billboard Top 10. That particular achievement may have helped the studio win Best Original Song, and it also picked up an award for Best Animated Feature.

Finally, the immaculately designed and photographed The Great Gatsby picked up 2 Academy Awards also. Catherine Martin & Beverley Dunn were rewarded for their efforts in Production Design. Following wins from Avatar, Hugo, and Alice In Wonderland, this category is beginning to look like a 3D-dominated one. Catherine Martin picked up another gong for Best Costume Design (another category that Alice In Wonderland took out a few years ago). Gatsby's opulent aesthetic has had a major cultural influence in music videos and dress-up parties this year, and the decadence came alive wonderfully in stereo.

In a few years' time, a 3D film may eventually take home the Best Picture Oscar. While it hasn't happened this year, it's still great to see the film industry recognising the craftsmanship of stereo film-making. We at 3Defence heartily congratulate the likes of Catherine Martin, Mark Sanger and their esteemed peers for their efforts in making 2013 a banner year for 3D cinema.

How's the 3D in 'Oz The Great And Powerful'?

Background

Oz The Great And Powerful is Sam Raimi's first 3D movie. Having licked the wounds of Spider-Man 3, Oz marks Raimi's return to the land of gigantic budgets, tons of CGI and 'franchise friendly' material. Optimists viewed the release of Oz as an opportunity for L. Frank Baum's classic novels to be visualised in the modern age, leading to a series worthy of their reputation as American Mythology. Cynics viewed the film's existence as a greedy crash-grab by Disney, fuelled by the phenomenal +$1billion box-office success of Tim Burton's Alice In Wonderland. Meanwhile, others fretted that the 1939 classic Wizard Of Oz was just as fresh today as it was then and, frankly, didn't-need-a-prequel-thank-you-very-much. So... having set the scene for audience expectations, let's dive into the 3D of Oz The Great And Powerful!

Native 3D

If you fell in the 'cynic' camp of the audience, you might be surprised how little 'cash-grabbing' was involved in the production of Oz. Despite being the first digital feature for either Raimi or his regular cinematographer Peter Deming, the pair decided to go all-out and shoot native-3D using Red Epic cameras with 3ality Technica rigs. They chose to mimic the 1939 Wizard of Oz film's colour and ratio shift between Kansas and Oz, with their own ratio change moving from an old-school Academy Ratio of 1.375:1 expanding outwards to an anamorphic 2.35:1. Shifting to the latter caused headaches for a few departments, who - usually out of self-interest because it requires less work - generally prefer a boxier frame. Of course the wider screen size also makes it harder for the human eye to focus on things in 3D, so more effort is required in the editing of the picture to make sure the audience doesn't suffer the crew's headaches.

Raimi also emulated the 1939 film by shooting entirely on a gigantic Michigan soundstage. Oz's crew constructed vast real-world sets that could be populated with actual props and hundreds of costumed extras. Given the busyness of the on-set footage, and the way Raimi likes his cameras to roam omnipotently, it probably appeared intuitive and cost-effective to film in native-3D.

Does the 3D 'pop'?

Some reviewers of Oz complained the film-makers tended to throw things at the audience more than they'd have liked. Others appreciated the gimmicks, with Time magazine saying, "the 3D effects are plentiful — hats, lions and baboons jump off the screen and into your lap." Tonally, the film sets the stage well for this effect; it's a film about a wannabe magician who is desperate for gratification, and will resort at razzle-dazzle sleights of hand to affect a sense of wonder from his audience. Is this the first 3D film to be thematically ironic in its overt usage of 'shock and awe' 3D techniques? Is Sam Raimi implying he sympathises with the pretend-Wizard's plight; having to conjure effects out of thin air that rival those of his Houdini-like heroes? So, yes, the 3D pops. Frequently. This is done sometimes by using faux frames that are then busted out of (sort of like the fish in Life Of Pi) and with others it's done using a true stereoscopic effect that reaches beyond the confides of the screen. These effects suffer no lack of clarity, so they clearly made good usage of the Red Epic camera's amazing resolution, which apparently allows the effects team to enlarge footage 50% or so without any signs of degradation.

How's the depth of the 3D?

Interestingly, these thematic and visual considerations often don't reach much farther than the foreground. The background of Oz seems to feel... static. It's as if the effects and action are so startlingly in-your-face that the designers of the film decided to just paint the background in. That may well have been Raimi's intention. Notice how the 1939 film used stationary matte paintings to make the studio-shot background stretch into nothingness, and how Raimi has replicated that feel in his 2013 version. The Hollywood Reporter astutely pointed out "As professional and accomplished as the effects appear in 3D, however, there is something almost cartoon-like about most of the scenery and backdrops, which are mostly placid and benign rather than spooky or threatening." In sum, there's nothing particularly noteworthy about the usage of depth in this film.

Did it make sense to film in 3D?

It is historically 3Defence's strong view that 3D is  projected better when it features bright colours and light. We've seen it time and again - modern 3D effects that are remembered are the ones that are shot in daylight, or have a brilliant illumination in their night-time scenes. It's not that 3D can't be shot subtly, it's just that it's much more reliably impressive (and requires less planning ahead of time) if you go for the Whiter Whites Brighter Colours approach. Now, think of the key things to do with Wizard of Oz folklore: "the yellow brick road", "the Emerald City", "the green Wicked Witch", "the horse of many colours", "Munchkinland"... we'll let you be the judge if it made sense to film in 3D.

If we had to archive one version, should we save the 3D or the 2D?

Save the 2D! This is a gorgeous film, and deserves to be seen as its maker, perhaps unwittingly, intended: fully aware of its soundstage-filmed confines, over-saturated in colour, over-acted, and over-blown without needing glasses as an intermediary. It's worth noting too that Oz The Great And Powerful might have been a better candidate to debut 48fps out on the world. Oz's staged feeling (or-might-it-all-be-a-dream) would have lessened the artificial feeling some felt from watching The Hobbit in that format, and it would certainly have done a lot to reduce motion-blur. Oz suffers from 3D-worsened blur worse than any film in recent memory. Sam Raimi's camera is too wild and active for your eyes to keep up with when they're splitting the difference of 24 frames per second. Unconstrained by budget, like Peter Jackson before him, he crams the foreground of every frame with CGI beasties and beauties that your eyes are frequently overwhelmed. In 2D, this film would be an absolute joy.

The film itself

It's fun. It's a true return to form for Sam Raimi, who's proven recently he can still direct horror with the best of them, and now that he can still create big-screen spectacle worth seeing. Spider-Man 3 is a distant memory, thanks to the wonder of Oz. A shame then we weren't as big a fans of the 3D as we would have liked to be.

Star Wars: Episode VII: In 3D: An Old, New Hope

Breaking news: Disney has bought the rights to produce future films in the Star Wars series. Disney plans to release 'Star Wars: Episode VII' in 2015, likely based on treatments written by George Lucas himself, and they intend on releasing the film in 3D. The film will be produced by one of the most successful producers of all time, Kathleen Kennedy. You can read a fantastic break-down of 'what is known' so far over at Arthouse Cowboy.

We'll have more details on this as news comes to hand. For now, you can watch Lucas explain the deal here:

How Good Is The 3D in 'Frankenweenie'?

Background:

Frankenweenie is one of the more unlikely films to be released this year. Black and white, 3D, stop-motion animated, released by Disney, and an homage to 1930s horror films from Universal... you know, for kids! Bizarrely, this is the second time its director, Tim Burton, has tried to get the film made. Many years ago, the project was canned, after an exec realised that its subject matter might be a little, erm, off-putting. So, why has Frankenweenie been made now? We're inclined to blame Alice In Wonderland; after earning a billion dollars at the global box-office (despite its atrocious 3D effects) Tim Burton was probably in a solid bargaining position to get a few 'personal projects' made. But who cares about all that background info, you're here because you want to know... how good is the 3D in Frankenweenie? Should you see it with, or without, glasses on?

Post-Converted 3D:

Given Burton's history with post-converted 3D, we were worried how Frankenweenie would fare through the process. Luckily, the technology has come a long way since the release of Alice In Wonderland. The conversion was handled by Prime Focus World. Remember our glowing review of Men In Black 3's converted 3D? Prime Focus World were behind most of that gig too; they're fast becoming 3Defence's favourite post-conversion team. For Frankenweenie, they worked on 1500+ shots, and based themselves nearby the shooting locations, so they could confer with Burton and his animation team whenever they needed reference points for their work.

Does the 3D 'pop'?

Yes. Though there's not a lot of shots that use the 'pop out of the screen' effect, the few gags that do are well-timed and designed to capture the audience's attention. Frankenweenie adheres to a common trend in 3D films from 2012: elements like rain and lightning are being brought forward in the 'mix' to seemingly occur in the movie theatre itself, as well as in multiple panes of depth around the film's characters. We're wary the effect could get over-used, but for now we think it works ok, if only because it feels like the real world: rain falls in unpredictable places, so it makes sense that it's allowed to transcend the boundary of 'screen' and 'theatre'.

How's the depth of the 3D?

Frankenweenie's stereographer, Richard Baker, summarises his approach to depth well, so we'll let him speak for himself: "3D for me shouldn’t be a window into the screen. You need to feel surrounded by the movie to become truly immersed in the story. This was central to our planning when designing the 3D and creating the depth script. We had the opportunity to exaggerate the scale and depth much more than we would on a live-action show to really heighten dramatic moments, and we were also able to combat the miniaturisation of the puppets by using depth as a creative tool." We're glad to report that he succeeded in his goals: despite being filmed on small sets, with tiny figurines as actors, Frankenweenie's locations feel cavernous, lived-in, and they reach into the distance in a way that the 1930s films it's riffing on could never have dreamed of doing.

Did it make sense to add 3D to Frankenweenie?

No! Not by any stretch of the imagination did it sound like a good idea to post-convert a Black And White, stop-motion animated, film referencing incredibly flat (the sets were often cardboard, with smoke effects to disguise the lack of a real background) 1930s horror films. Are we glad they did it anyway? Hell yes. This is the first time we've seen a Black And White 3D film in the modern day, and it looks glorious. If you take your glasses off during the film, you'll notice the screen looks fairly harsh, with big contrast ratios between the deep blacks and the bright whites. Put your glasses on again though, and then a world of deep grey is revealed; probably the best greys we've seen in a monochromatic film since the wonderfully shot Schindler's List. Normally 3Defence insists that 3D films need to be brightly lit, and vibrantly colourful... but Tim Burton and his post-conversion team have proven us wrong with Frankenweenie.

If we had to archive one version, should we save the 3D or the 2D?

The 3D version must be considered the 'definitive' version of Frankenweenie. If you're wondering "should I see Frankenweenie in 3D or in 2D" and you can afford the extra dollar or so, you ought to view this film with glasses on. The 3D brings depth that doesn't exist to the shots, and makes the world of our titular re-animated dog come alive (pun intended). The editing deserves mention too: it's cut at a leisurely pace, which is appropriate for the 1930s-style genre, but this has the added benefit of making the 3D experience easier on your eyes than modern-day films that are designed for a 2D screen. We at 3Defence watch a lot of 3D films, and we're quietly confident that Frankenweenie will be considered the gold-standard in post-converted 3D films for a long time. 

The film itself

Make no mistake about it, Frankenweenie is a modern-day Tim Burton film. You can interpret that whichever way you please, but for us here at 3Defence that means; predictable character 'arcs', unusual preoccupation with genre conventions, amazing set design and stylistic flare, fantastically over-orchestrated music, and a rushed / borderline incomprehensible third act. Burton is in the business of world-building, and we'd love to see him work with someone other than screenwriter John August soon. Frankenweenie wreaks of 'pet project' (yes, pun intended) and that usually means "no-one said 'no' to the director at any stage along the way." Frankenweenie is a lesser film in Burton's filmography, but it's a long way from his worst. File this nearer to Mars Attacks than something like Planet of the Apes.